SAIC

SAIC Automotive is an intelligent new energy vehicle brand jointly created by SAIC Group and Huawei, belonging to the fifth "Jie" in the HarmonyOS Intelligent Mobility ecosystem. It adopts the Smart Selection model and was officially launched on April 16, 2025.

Brand Positioning: Targeting the mainstream mid-to-high-end market of 180,000-250,000 yuan, it is the most affordable brand in the HarmonyOS Intelligent Mobility ecosystem, with target users being families and young professionals. The brand philosophy is "Supreme Style, Supreme Technology, Supreme Trust, Supreme for Everyone".

First Model: The Shangjie H5 is positioned as a mid-size SUV, offering both pure electric and extended-range powertrain versions, priced at 159,800-199,800 yuan. Equipped with the HUAWEI ADS 4 advanced driving assistance system and HarmonyOS Cockpit, it was launched on September 23, 2025. Within 43 days of launch, deliveries exceeded 10,000 units, with small pre-orders surpassing 160,000 units.

Resource Investment: SAIC Group has invested an initial 6 billion yuan, assembled a dedicated team of over 5,000 people, built a super factory in Shanghai's Lingang New Area, and leveraged its 70 years of automotive manufacturing heritage and nearly 100 million user experience to provide full support. Huawei provides intelligent technology and HarmonyOS Intelligent Mobility channel support.

Development Plan: Plans to achieve simultaneous launch of three models in 2026, with an annual sales target of 500,000 units.